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GenAI for your software engineering team is here.

Adopt it in 12 weeks or sooner.

key facts

16+
years of marketing automation with Salesforce
10+
years of business process management experience
1-3 weeks
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our marketing automation services

We offer a comprehensive suite of services designed to empower businesses with streamlined processes, data-driven insights, and effective customer relationship management.

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    Salesforce implementation & consulting
    Our Salesforce implementation and consulting services optimize your CRM strategy. We guide you through the entire process, from selecting the right Salesforce products to customization, integration, and user training.
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    CRM solutions for effective automation
    We specialize in delivering CRM solutions that go beyond basic tools. Our services encompass implementing advanced automation features tailored to your business needs. Our CRM solutions enhance efficiency and foster meaningful customer engagement.
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    business data analysis and visualization
    Our business data analysis and visualization services enable you to extract meaningful insights from your data. We leverage cutting-edge tools and techniques to analyze and visualize your business data, providing you with actionable information to make informed decisions and drive strategic initiatives.
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    data-driven forecasting and decision support
    Our data-driven forecasting and decision support services leverage advanced analytics and predictive modeling to help you anticipate market trends, identify growth opportunities, and optimize resource allocation. This proactive approach ensures that your business stays ahead of the curve.
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why develop your marketing automation platform with us

We take pride in offering custom automated marketing solutions that set us apart in the industry. Choosing our services means selecting a partner dedicated to driving your business success through innovative solutions.

martech implementation

Our company brings unparalleled expertise in implementing marketing technology (MarTech) solutions. From selecting the right tools to seamless integration and customization, we ensure your platform aligns seamlessly with your business processes. This expertise guarantees a smooth transition and optimal performance of your marketing automation investment.

advanced predictive analytics

We go beyond traditional analytics by incorporating advanced predictive analytics into our marketing automation software. By leveraging data-driven insights, machine learning, and statistical modeling, we empower your business to anticipate trends, identify opportunities, and make informed decisions. This forward-looking approach enhances the effectiveness of your marketing strategies and improves return on investment.

sales & marketing funnel optimization

Our commitment to optimizing the sales and marketing funnel is a cornerstone of our services. Through meticulous analysis and strategic adjustments, we ensure that every stage of the funnel is finely tuned for maximum efficiency. This optimization improves lead conversion rates, generating more interested customers and creating a more streamlined path to revenue generation.

marketing automation operational models we excel in

At EPAM Startups & SMBs, we specialize in various marketing automation operational models, offering tailored solutions to meet the diverse needs of our customer base.

end-to-end process automation

Our proficiency in end-to-end process automation allows businesses to streamline their marketing workflows. From lead generation and nurturing to campaign management and customer engagement, we design and implement comprehensive automation solutions. This model reduces manual intervention and ensures a seamless and integrated approach to marketing activities.

Our proficiency in end-to-end process automation allows businesses to streamline their marketing workflows. From lead generation and nurturing to campaign management and customer engagement, we design and implement comprehensive automation solutions. This model reduces manual intervention and ensures a seamless and integrated approach to marketing activities.

center of excellence (CoE)

The CoE model represents a centralized hub of expertise and best practices. We can establish a marketing automation center of excellence (CoE) to drive innovation, standardization, and efficiency across marketing processes. This model fosters collaboration, accelerates learning, and ensures that our clients benefit from the latest advancements in marketing automation technology.

The CoE model represents a centralized hub of expertise and best practices. We can establish a marketing automation center of excellence (CoE) to drive innovation, standardization, and efficiency across marketing processes. This model fosters collaboration, accelerates learning, and ensures that our clients benefit from the latest advancements in marketing automation technology.

how we deliver marketing solutions

At EPAM Startups & SMBs, our approach to delivering marketing solutions is rooted in a commitment to understanding your unique needs, collaborating closely with your team, and implementing strategies that drive tangible results.

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consultation
We begin by engaging in thorough consultations with your key stakeholders. By understanding your unique challenges and opportunities, we tailor our solutions to align with your specific goals and aspirations.
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selection
We work collaboratively to select the most suitable marketing solutions for your business. This involves identifying the right mix of tools, platforms, strategies, and the team that will effectively address your challenges and capitalize on opportunities in the market.
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onboarding
Our team works closely with yours to ensure a smooth transition, providing training and support to ensure your company is equipped with the knowledge and tools needed to make the most of the newly implemented marketing solutions.

what challenges can businesses overcome with marketing automation?

Staying ahead of the competition requires strategic and efficient marketing efforts. Enter marketing automation services — a game-changer for businesses looking to streamline operations, enhance customer engagement, and boost overall revenue. Let's delve into the challenges your company can overcome by adopting the best marketing automation software.

manual and time-consuming tasks

One of the primary challenges businesses face is the burden of repetitive and time-consuming tasks. Automated marketing solutions excel in automating routine processes such as email automation campaigns, social media posts, and lead nurturing. By automating these tasks, businesses can save valuable time, allowing their teams to focus on more strategic activities that drive growth.

inconsistent lead nurturing

Effective lead nurturing is crucial for converting prospects into customers. Marketing automation allows businesses to create targeted campaigns based on user behavior, demographics, and preferences. By delivering the right content at the right time, businesses can nurture leads more effectively, increasing the likelihood of conversions.

lack of personalization

Generic, one-size-fits-all marketing messages often fall flat in today's personalized digital landscape. A comprehensive solution enables businesses to segment their audience and deliver highly personalized content. Tailoring messages to individual preferences enhances user experiences, fosters brand loyalty, and increases the chances of repeat business.

poor campaign performance tracking

Marketing automation provides detailed insights into campaign performance, allowing businesses to track key metrics, analyze customer behavior and interactions, and make data-driven decisions. This valuable information helps refine strategies for better results in subsequent campaigns.

inefficient customer relationship management

Managing customer relationships manually can lead to missed opportunities and decreased user satisfaction. Marketing automation seamlessly integrates with CRM systems, ensuring a unified approach to user interactions. Businesses can track customer interactions, manage leads, and gain a comprehensive view of the user journey, ultimately improving overall CRM efficiency.

what our clients say

We at EPAM are happy to deliver excellent results and prove our expertise time and again with clients that range from small and medium to enterprise-size businesses.

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We found working with EPAM has been a true partnership, where they’ve proven themselves to be a reliable, trustworthy and hardworking team that has really helped us push the boundary of customer-centric innovation.

Zac Carman Managing Director Products, Consumer Affairs
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The trusted EPAM team has helped us push the boundaries of customer-centric innovation. With programs like Horizon 4, we need the ability of our development partners to stay on track. And EPAM stands for that.

Mark Giesbers Managing Director Products, Liberty Global
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We chose EPAM to develop a native mobile extension of an existing enterprise application. They were able to quickly identify the needs of our project and collaborate with key individuals within our organization to not only deliver the application on-time, but make significant improvements to our existing core application.

Justin Catalana CEO, Fort Point Beer Company
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